Quote

A Quote in Veles is a pricing construct used to model a potential commercial agreement. It exists to simulate, optimize, and negotiate pricing structures without affecting operational or financial systems. Quotes combine pricing options, legal terms, and narrative content into a single proposal that can be shared with buyers. Every quote is tied to a Customer (company) in Veles and can be linked to a CRM opportunity or deal for bi-directional sync. Quotes are mutable by design — they can undergo multiple revisions because no billing, provisioning, or revenue systems depend on them. When the buyer accepts, the quote is promoted to an Order, which is the boundary between modeling and execution.

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Anatomy of a quote

A quote is composed of two parts: the Context Block (fixed header) and one or more content blocks (the body).

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Context Block

The Context Block sits at the top of every quote and provides the deal metadata. It ensures brand consistency and gives both the rep and buyer the essential context for the proposal. These fields can be populated manually or auto-filled from your CRM when the quote is linked to an opportunity.

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Content blocks

Below the Context Block, quotes are built using a modular block system. You stack different block types to create a complete proposal. Blocks can be reordered, added, or removed at any time before publishing. Veles supports four block types:

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Building a Pricing Option

When you add a Pricing Option block, the Veles Calculator opens. This is where the deal gets configured.

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Select products

The product catalog appears on the left side. Click a product to add it as a line item. Products are filtered by your assigned categories, regions, and segments, so you only see what’s relevant to your deal. Once added, the line item prompts for required inputs — typically a quantity or a driver value, depending on the product’s unit of measure.

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Set terms and timeline

At the top of the builder, configure the temporal structure:

• Start and end dates for the agreement
• Term length (e.g., 12 months, 24 months)
• Multi-year support up to 5 years
• Billing frequency from the options allowed by your admin configuration (monthly, quarterly, annual)

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Phases

For deals with pricing that changes over time (ramps, step-ups, multi-year structures), quotes are organized into Phases. A Phase is a discrete commitment interval with an explicit start and end date, representing a contiguous period during which a defined set of commercial terms applies. Phases are strictly sequential and non-overlapping. Together they define the full schedule of the commercial commitment. Quote Lines are always associated with a specific Phase — they inherit the Phase’s date boundaries rather than defining their own service dates independently. Example: A 3-year ramp deal might have three Phases: Year 1 (50 seats at 45/user), Year 2 (75 seats at $48), Year 3 (100 seats at $50/user). Each Phase is a distinct commitment window with its own pricing, and the Quote Lines within each Phase define the product-level obligations for that window. When a quote is promoted to an Order, the Phase structure carries forward: each Quote Phase becomes an Order Phase, and each Quote Line becomes an Order Line associated with the corresponding Order Phase. The commitment schedule defined during quoting becomes binding at promotion.

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Real-time metrics

As you build, Veles calculates and displays key metrics in real time:

• TCV (Total Contract Value)
• Year 1 Recurring (ARR)
• Year 1 Services (one-time fees)

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Discounting

The line item table shows the full pricing waterfall so you can see exactly how a price is reached: Reps can apply discounts two ways: enter a discount percentage directly, or double-click the final price field and type a target price — Veles back-calculates the required discount percentage automatically.

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Rules and approvals

Veles monitors the deal configuration in real time. If a line item or the overall deal structure breaches a company policy (e.g., discount exceeds 20%, unauthorized billing frequency, missing required product), rule alerts appear at the line item or option level. Each alert explains why it was triggered and who needs to approve it. If you’re an Admin, alerts include a direct link to the rule logic in the Admin Console. Full Pricing Options reference →

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Multiple options on a single quote

Veles supports multiple Pricing Options on one quote, allowing you to present the buyer with choices without creating separate proposals. Common patterns:

• Good / Better / Best packages
• Short-term vs. long-term commitment (1-year vs. 3-year)
• Different product configurations at different price points

The first option is marked Primary by default (the one you expect to close). You can reassign Primary status to any option. For each option, you can:

• Clone it to duplicate a complex configuration and make small tweaks
• Hide it from the buyer while keeping it for internal reference
• Delete it entirely

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Publishing and versioning

Quotes move through a clear workflow from draft to buyer: You can continue editing the quote after publishing — changes stay in draft until you publish again, creating a new version. Veles tracks every published version, so you have a full audit trail of what was sent to the buyer and when.

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From Quote to Order: Promotion

When the buyer accepts and the deal is ready to execute, the quote is promoted to an Order. Promotion is not a clerical step — it is the boundary between modeling and execution. During promotion, the system:

1. Locks the Quote to prevent further modification. The quote becomes a historical negotiation artifact.
2. Creates an Order linked to the originating account and, if applicable, to an existing Contract.
3. Transforms Quote Lines into Order Lines, materializing the final commercial values (quantities, net prices, discounts, service dates) into immutable execution fields. Pricing ceases to be dynamic and becomes authoritative.
4. Carries the Phase structure forward. Each Quote Phase becomes an Order Phase with the same service boundaries.
5. Enables downstream processes such as billing orchestration (Stripe), CRM sync, and contract mutation.

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Order creation vs. Order activation

It’s important to distinguish between these two events. Order creation may occur immediately upon quote acceptance, but activation can be gated by additional steps: signature confirmation, finance approval, payment confirmation, or compliance review. Contract mutation and billing typically occur only upon activation:

• Quote acceptance → Order created (pending state)
• Order activation → Contract updated + billing triggered

See Contract Management for details on how activated Orders affect the Contract.

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CRM sync

When a quote is linked to a CRM opportunity or deal, data flows bi-directionally:

• CRM → Veles: Opportunity data (account, contacts, deal metadata) populates the quote’s Context Block.
• Veles → CRM: Quote status, totals, and key metrics sync back to the CRM record as the deal progresses.

Changes in either system are reflected in the other. When a quote is approved and converted to an order, the committed data is pushed to the CRM as well. Connect your CRM →

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Sharing via the Web Portal

The Web Portal is a branded, interactive page where buyers view your proposal. It provides a modern buying experience with engagement tracking built in. Key capabilities:

• Draft vs. live views — reps edit in draft mode; buyers only see published versions
• Magic Link authentication — buyers enter their email and click a secure link to access the proposal
• Engagement analytics — see who viewed the proposal, when, which options they clicked, and how long they spent
• Display controls — toggle visibility of quantities, list prices, discounts, and other line item details
• Real-time updates — update a proposal during a live call and the buyer simply refreshes to see the new version

Web Portal reference →

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What’s next